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In Australia, the sucess of the Range Rover Evoque is measured by 230
sales in 2011 and 1,441 in the first six months of 2012. With a total sales count of 1,671 units since launch, the Evoque
has proven to be a amazingly sucessful model for Jaguar Land Rover in Australia.
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Range Rover Evoque one year on
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6th July, 2012
As demand for the Range Rover Evoque continues around the world, employees
at JLR's Halewood manufacturing plant are celebrating one year of production.
Twelve months ago, when the first vehicle rolled off the production line, the new Evoque had already generated an
exceptional market response with more than 18,000 advance orders from buyers worldwide. This interest continues today
with demand for the Evoque driving sales of almost 80,000 units in just nine months.
This early success for Evoque has had a significant positive impact on the Halewood facility. In anticipation of the
launch in 2011, the workforce was increased to more than 3,000 employees. In March this year, JLR announced it would
recruit a further 1,000 employees to help deliver the increased volume of both Evoque and Land Rover Freelander 2, which
is also manufactured at Halewood.
In just three years the workforce has trebled and the plant now employs more than 4,000 people.
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Range Rover Evoque road test
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Halewood Operations Director Richard Else, said: "The Evoque is an incredibly exciting vehicle that continues to
turn heads. Sales of the Evoque remain strong across all markets and here at the plant we are working hard to meet this
demand."
The Evoque is designed, engineered and manufactured in the UK with more than 75 per cent of production exported to
more than 170 global markets - generating an estimated ₤2 billion in annual export value for the UK.
To add further interest in the wide selection of Range Rover Evoque models, a two-wheel drive version is about to
arrive in Australia. It will be priced from $49,995* for the eD4 110 kW diesel 6 Speed Manual "Pure" 5-door model.
"Dynamic" and "Prestige" models will also be available in 2-wheel drive.
NOTE: * Manufacturer's List Price (MLP) excludes dealer delivery fees and the numerous statutory
charges (commonly known as on-road costs). Additionally, please note that all prices, fees and charges are
subject to change without notice, as are the specifications. E&OE.
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