Peugeot 3008 released
11th July, 2010
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The Peugeot 3008 is a compact, spacious and responsible SUV.
It represents a new and innovative offer, not only in the Peugeot range but also in today’s car market as a
whole.
Manufactured in Eastern France at the Sochaux manufacturing plant, its concept and specification has
drawn on 200 years of Peugeot expertise and values.
The Peugeot 3008 redefines the traditional notion of an SUV by combining passenger car refinement and
advanced technologies and is positioned at the crossroad between several existing vehicles: the SUV, the
MPV and hatchback with a versatile, raised architecture body style.
“The strengths of the 3008 are derived from a blend of motoring concepts whilst at the same time
adopting a number of new and original technologies such as Dynamic Roll Control and Grip Control, enabling
it to combine specifications often deemed incompatible with an SUV (driving pleasure inside a tall vehicle,
improved traction at the same time as being eco-efficient)” says General Manager/Director Peugeot
Australia, Ken Thomas.
Through its non-conformist approach and its resolute styling, the Peugeot 3008 offers an original
solution and optimal versatility to customers - those in search of modernity, practicality, peace of mind
and driving pleasure.
Protective, versatile and status-enhancing, the Peugeot 3008 - an SUV in all respects - opens up new
motoring horizons.
THE PEUGEOT 3008 - AN SUV COMBINING MOTORING CONCEPTS
The vehicle’s style achieves a harmonious fusion of different genres. Balanced proportions and robust
lines provide an indication of the vehicle’s innovative content.
The architecture of the Peugeot 3008 successfully combines a single-compartment body shape with a
forward-positioned front windscreen and elements associated with the world of the SUV, such as the lower
tailgate, the plunging side windows and a raised driving position.
At the front, the Peugeot styling genes have evolved to adapt to the car’s generous size, whilst at the
rear the wide sculpted flanks assist in visually attaching the car to the road.
THE PEUGEOT 3008 - OFFERING LUXURY AND MODULARITY FOR EVERY OCCUPANT
Inside the spacious interior of the 3008, the driver occupies an ergonomic and particularly luxurious
driving position which calls to mind the world of the luxury coupé and has some relationship to the cockpit
of an aircraft.
Passengers enjoy a generous and extremely comfortable passenger compartment in terms of design, seats
and acoustics, where each occupant will feel naturally at ease.
For even greater interior brightness and visibility, they can benefit from a panoramic glass roof
measuring 1.60 m2.
Its 'Multiflex' interior can be converted at will, thanks to its 3-position load area floor and folding
rear seats.
THE PEUGEOT 3008 - UNIQUE DRIVING SENSATIONS AND INTELLIGENT OFF-ROAD TRACTION
Thanks to Peugeot’s expertise and use of new technology, the 3008 offers road holding qualities worthy
of the best saloon cars, no mean feat for a spacious and tall vehicle.
“Every effort has been made to ensure class leading levels of road holding on all versions of the
3008, without in any way sacrificing passenger comfort. Indeed the 3008 will become the new benchmark in
the world of spacious, compact vehicles in terms of driving pleasure and active safety,” says Scott
Williams, Peugeot Australia’s Product Manager.
This was achieved through excellent body rigidity and large wheels. Combined with two of the most
efficient engines (the 1.6 litre and the new 2.0 litre HDi FAP), the Dynamic Roll Control system, fitted
to the rear suspension, sets new standards in terms of body roll control whilst still retaining optimal
damping characteristics.
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Another innovation is the 'Grip Control' system. Consisting of an advanced traction control system
coupled with special 'Mud & Snow' tyres, it optimises the traction of both front wheels of the
Peugeot 3008 for real off-road driving. The driver controls the system by means of a knob with five
settings: Standard, Snow, Off Road (Mud/Dirt/Wet Grass), Sand and ESP off.
THE PEUGEOT 3008 - AN ECO-EFFICIENT SUV
At the earliest stage of the 3008 project, the search for optimal environmental efficiency was a
major priority. Particular attention was paid to the car’s aerodynamics (Cx of only 0.296) and its
weight optimisation.
At the heart of the Peugeot 3008’s eco-efficiency, its range of powertrains feature advanced
technologies in this market segment, both for petrol (with the 1.6 litre engines developed in
cooperation with the BMW Group) and diesel versions (1.6 and new 2.0 litre HDi fitted with a diesel
particulate emission filter). Fuel consumption on the most eco-friendly version is therefore reduced
to only 5.1 litres/100 km (combined cycle) and 135 g/km of CO2.
At launch in Australia, the range of 3008 will include:
HDi FAP Turbo Diesel:
- 1.6 litre HDi FAP turbo diesel 80 kW, 240 Nm, 6-speed manual and a 6-speed EGC semi-automatic.
- 2.0 litre HDi FAP turbo diesel 120 kW, 340 Nm, 6-speed automatic gearbox – Euro 5 engine.
Petrol:
- 1.6 litre turbo 115 kW, 240 Nm, 6-speed automatic gearbox – Euro 5 engine.
From 2011, the Peugeot 3008 will be the first vehicle in the PSA Peugeot Citroën Group to benefit
from HYbrid4 technology, as unveiled on the Prologue HYbrid4 concept car at the 2009 Paris Motor Show.
This technology, representing a real breakthrough in terms of fuel consumption and CO2 emissions (in
the order of a 35% reduction) it also allows all-wheel drive capabilities thanks to front-wheel drive
provided by the HDi FAP diesel engine and rear-wheel drive provided by an electric motor.
THE PEUGEOT 3008 - AN SUV WITH AMBITIOUS QUALITY TARGETS
Based on the same processes first introduced with the launch of the 308, both perceived quality
and driveability were made a priority during the design, development and manufacture of the new 3008.
A major 3 million kilometre on-road test programme was utilised to gather information, which assisted
in optimising the vehicle’s quality at the time of its launch. Similarly, the number of quality
control checks has been increased at each stage of production as a result of modernisation of the
production line at the Sochaux manufacturing plant.
“This constant drive for higher quality at all levels also had a positive effect on the
durability, reliability and running costs of the 3008 as well as a direct effect on the overall cost
of ownership, an important factor for many owners and a crucial consideration for fleet buyers,”
says General Manager/Director, Peugeot Australia Ken Thomas.
“Running costs and the vehicle’s residual value will also depend on the attractiveness of the
car, its environmental efficiency and its repair costs, parameters for which the 3008 has solid
arguments in its favour”.
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