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Mazda's 800,000th MX-5
12th February, 2007 | ||||
Total production of Mazda’s Roadster reached 800,000 units
on 30th January, 2007. This milestone was achieved 17 years and nine
months after production commenced in April 1989. The Roadster was certified as
the world’s top selling lightweight, open-top, two-seat sports car by Guinness
World Records of the U.K. when production reached 531,890 units in May 2000. Now
that cumulative production has topped 800,000 units, Mazda is reapplying with
the Guinness organisation to have the record updated. The Roadster is also known
as the MX-5. The current third generation Roadster was launched in August 2005. As a
lightweight, open-top sports car, it features enhanced driving performance
through carefully scrutinised savings in body weight, optimal weight
distribution and the latest features to meet safety and environmental
requirements. In August 2006, Mazda added the Power Retractable Hard Top model
to the Roadster lineup. It features an electric roof system that
doesn’t reduce boot space. Mazda will continue to evolve the Roadster and carry forward the “Jinba
Ittai” (rider and horse as one) concept of the original, so that even more
people will have the chance to experience the fun of a car that responds
precisely as the driver intents. Pictured is the 800,000th Roadster (Soft top model) which is destined for
the North American market. |
ABN 47106248033 |
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