Mazda's new 3 uncovered
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27th June, 2013
The all-new third-generation Mazda3 has been redesigned from the ground up
and has adopted Mazda’s ‘KODO – Soul of Motion’ design theme from the larger Mazda 6.
Offering a sporty exterior look including the KODO inspired front grille and signature front mudguards, all-new Mazda
3 has been totally transformed. The low nose expresses a sense of forward motion while the tips of the guards merge into
the headlamps which are designed to resemble the sharp eyes of a predatory animal.
Stylish undulations combined with dynamic lines express motion in a rhythmical flow that extends down the length of
the car. A sense of speed is further emphasised by the roof spoiler at the rear of the hatchback along with the sleek,
compact shape of the rear combination lamps.
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To support the unique design language of KODO and its sportier styling, all-new Mazda 3’s wheelbase is 60mm longer and
it is 40mm wider and 15mm lower than its predecessor.
The exhilaration of driving is enhanced by the interior. Debuting newly developed carbon-fibre look materials and
equipment with high sheen satin chrome finishes, the all-new Mazda 3 cabin is driver focussed and offers a roomy,
comfortable environment.
Introduced for the first time with the third generation Mazda 3 is a new car connectivity system that broadens the
scope of the driving experience. The system features a new Human Machine Interface (HMI) that is designed with a priority
placed on driving safety.
Drivers will be better connected than ever before for a Mazda. Phone, email and SMS will be easier to access,
navigation will be simpler and social media will be safer to use thanks to a seven-inch screen, improved controls and
Bluetooth.
Further supporting the driver is the newly developed, heads up Active Driving Display. Available on selected models;
vehicle speed, turn-by-turn directions from the navigation system, and other important driving information, are displayed
on a clear panel vertically mounted above the meter hood.
In Australia, all-new Mazda 3 will be offered with two engine choices at launch, the 2.0-litre petrol engine and the
new 2.5-litre petrol engine. The 2.0-litre option produces maximum power of 114kW and 200Nm of torque while the larger
2.5-litre alternative has an output of 138kW and 250Nm.
With over 3.5 million sales worldwide and with Australian numbers approaching 340,000, Mazda 3 is sold in over 120
countries and is the brand’s best-selling nameplate, accounting for 30% of global sales.
All-new Mazda 3 arrives in Australian showrooms in the first quarter of 2014.
E&OE.
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