G90 to top the new Genesis brand line-up
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Genesis G90 sketch
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Related story - 4th November, 2015:
Hyundai Launches New Global Luxury Brand - ‘Genesis’
Recent new car releases ..... here
Upcoming new car releases ..... here
13th November, 2015
- New large G90 sedan to top Genesis brand’s luxury model range
- ‘Athletic Elegance’ brings graceful and profound elegance to the new model
Hyundai has revealed the first sketch of its new range-topping G90 luxury sedan, which is named EQ900 in Korea. The
elegantly designed, technology packed G90 hints at the recently-launched Genesis brand’s design identity and future
direction.
Woong-Chul Yang, Head of Hyundai Motor R&D Centre and Vice Chairman of Hyundai Motor, said, “Genesis’ new large
luxury sedan G90 will deliver a concept of ‘New Luxury’ to our customers. The G90 sits at the pinnacle of the Genesis
brand and demonstrates how we apply our human-centered values to give our customer true satisfaction in every aspect of
the vehicle ownership experience.”
As the Genesis brand’s flagship model, G90 is a blueprint for change and innovation that will distinguish the Genesis
brand. Majoring on ‘human-centred’ technology combined with engaging driving dynamics, G90 boasts a raft of world-best
safety features and technological innovations to set itself apart in the luxury market.
G90 also showcases the Genesis brand’s hallmark design style ‘Athletic Elegance’, interpreted by the newly-formed
Prestige Design Division to bring graceful and profound elegance to G90’s significant proportions. Crowned by the Genesis
emblem, the grand radiator grille combined with sophisticated headlamps communicates the car’s dynamic, future-orientated
character. A theme that flows along a body-length character line to the long and agile rear lamp cluster completes the
Athletic Elegance of G90.
Hyundai is instigating the Genesis brand for a new generation of discerning consumers. Capitalising on its success in
the fast-growing global car market, Hyundai will launch six new Genesis models by 2020. The launch of G90 is scheduled
for early December in Korea.
Genesis G90 is not confirmed as coming to Australia .... yet. In the meantime, Hyundai Genesis remains atop of the
local Hyundai line-up.
E&OE.
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