7th February, 2006
- First mid-size SUV for Dodge
- Distinctive style, sporty performance and cargo flexibility
- Offers full-size capability in a mid-size SUV
The Dodge brand — which is coming to Australia — is spicing up the American
mid-size SUV segment with the 2007 Dodge Nitro, a new sport-utility vehicle whose
bold and aggressive styling matches its dynamic performance.
"The Dodge Nitro's styling delivers something extra; that little something
mid-size buyers are still searching for — attitude," said George Murphy, Senior
Vice President – Global Marketing. "In addition, the Dodge Nitro offers many
features that are not typical of a mid-size SUV, such as two V-6 engines,
20-inch tyres and chrome-clad aluminium wheels and a performance suspension."
The 2007 Dodge Nitro is the first mid-size sport-utility vehicle for Dodge
and complements the brand's current lineup of cars, minivans, trucks, commercial
vehicles and a full-size SUV.
"Being the first mid-size SUV for the brand, Dodge Nitro had to personify the
bold, powerful and street-smart attitude of Dodge," said Murphy. "In a world of
mostly bland SUVs, the 2007 Dodge Nitro has the design, engineering and
performance to inspire consumers and ignite the mid-size SUV market."
Three models are available for the American market: Dodge Nitro, Dodge Nitro
SLT and Dodge Nitro R/T. Available on the Dodge Nitro and Dodge Nitro SLT is a
3.7-litre SOHC V-6 engine. It produces 157 kW @ 5,200 rpm and 319 Nm @ 4,000 rpm.
The Dodge Nitro R/T features a new 4.0-litre V-6 engine that delivers 190 kW @
5,800 rpm and the torque is rated at 360 Nm @ 4,000 rpm. Standard on
the Dodge Nitro R/T and optional on the Nitro SLT is a new performance
suspension and 20-inch tyres and chrome-clad aluminium wheels, providing
performance-oriented drivers with fun-to-drive handling and a firm ride.
Three transmissions — one manual and two automatic — will be offered. The
Dodge Nitro comes with a standard six-speed manual or optional four-speed
automatic. The Dodge Nitro SLT has a standard four-speed automatic. The Dodge
Nitro R/T has a standard five-speed automatic. All U.S. models offer 4x2 and 4x4
capability.
America's 2007 Dodge Nitro SLT |
Standard on the Dodge Nitro SLT and Dodge Nitro R/T is a new Chrysler Group
feature, the LOAD 'N GO TM cargo floor that slides
rearward for easy and convenient loading and unloading of packages. It is
made of a heavy-duty plastic for easy cleaning.
A compact utility table is an available option on the Dodge Nitro model.
The Dodge Nitro also includes many standard safety features, including
Electronic Stability Programme, Anti-lock Brake System, Electronic Roll Mitigation
and side-curtain air bags.
Available options include a DVD-based navigation system with traffic data
update, rear-seat DVD entertainment system, AM/FM/6-disc/DVD/MP3 audio with
premium speakers with a subwoofer, remote start, UConnect TM
, and Sirius Satellite Radio.
"With its performance-oriented 4.0-litre engine and LOAD 'N GO cargo floor,
the Dodge Nitro continues the brand's history of creating new and game-changing
products and features," said Murphy.
There was the 1992 Dodge Viper, for example. The outrageously sculpted and
brutishly powerful sports car turned heads, palpitated hearts and became the
icon of the brand.
In 1994 the big-rig design of the Dodge Ram pickup truck instantly made every
other truck in its class boring.
And the Stow 'n Go TM seating system, introduced
in the 2005 model year Dodge Caravan and Chrysler Town & Country minivans,
reasserted Chrysler Group's leadership position in that market.
"Just like those innovations, the 2007 Dodge Nitro will reinvigorate its
segment, the mid-size sport-utility market," said Murphy.
Chrysler Group previously announced that the Dodge brand will expand to
Europe and volume markets overseas, and the Dodge Nitro will be part of that
expansion. The vehicle will be available in markets outside North America, in
both left- and right-hand drive, by the first quarter of 2007.
The 2007 Dodge Nitro will be built at the Toledo (Ohio) North Assembly Plant
alongside the Jeep® Liberty. Dodge Nitro will arrive in U.S. dealerships later
in 2006 as a 2007 model year vehicle.
With a U.S. market share of 6.9 percent, Dodge is the fifth-largest nameplate
in the United States and the eighth-largest nameplate in the automotive
industry. In 2004, Dodge sold more than 1.4 million vehicles in the global
market. Dodge continues to lead the minivan market segment with a 20 percent
market share in the United States. In the truck market, Dodge has an 18 percent
market share. In the car market, Dodge has a 4.5 percent market share. The Dodge
brand will arrive in Europe and other volume markets outside of North America
starting in 2006.
Australia is included in Dodge's plans and the Next Car team expects the
Nitro to be released locally around March 2007 by Chrysler/Jeep. Exact specifications
and the pricing structure will be announced closer to the release date.
America's 2007 Dodge Nitro R/T |
Other Dodge news: here.
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