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BMW entry level 316i for $50,900*

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3rd April, 2013

BMW Group Australia has announced a new entry level variant for its 3 Series range. Powered by a 1.6-litre engine, the new 316i is priced at an accessible $50,900*.

According to Phil Horton, BMW Australia Group’s managing director, the new 316i sedan will be the most affordable automatic 3 Series sedan for almost 15 years.

“When you consider its generous standard specifications, the 316i represents the best value 3 Series sedan ever, and it will open the door to a new generation of BMW customers,” he said.

Available from April production, the BMW 316i Sedan joins the model line-up featuring the BMW 1.6 litre TwinPower turbo four-cylinder petrol engine which produces 100 kW of power at 4,350 rpm and 220 Nm of torque at 1,350 rpm. The engine combines one twin-scroll turbocharger with Valvetroninc, Double-VANOS and High Precision Injection.

This reasonably powerful yet efficient engine is matched to the BMW eight-speed automatic transmission. Performance is more mild than wild but a 0-100 km/h sprint comes in at 9.2 seconds. Combined with other BMW EfficientDynamics technologies, including the standard auto stop/start, brake energy regeneration and ECO PRO mode for the new Driving Experience Control, the BMW 316i achieves efficiency ratings of 5.9 litres per 100 kilometres and emissions of 137 grammes of CO2 per kilometre.

Despite its accessible entry level pricing, the BMW 316i sedan boasts generous specification levels which it shares with the 318d sedan.

Both driver and passenger are well served with a suite of safety features including DSC, the active protection accident preparation programme, six airbags, dynamic braking lights, anti-dazzle interior mirror and rain sensor with automatic headlight control.



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Passenger comfort and convenience is enhanced with features including heat/sun protection glass, dual-zone climate control, Sensatec man-made fake-leather upholstery, leather multi-function steering wheel, storage package, 40:20:40 split rear backrest and Radio Professional which includes 6.5 inch display with iDrive controller and six programmable memory buttons as well as a USB audio interface.

The 316i driving experience – the essence of the BMW brand – is optimised with driver assistance and communication features such as on board computer, rear park distance control, Bluetooth connectivity and cruise control with braking function.

The new 316i also has access to the comprehensive list of the BMW 3 Series options and packages programme. This means customers have the option-up their 316i with any of the three lines available on other BMW Sedans, including the Sport, Luxury or Modern lines. In addition, the M Sport Package offers that extra sporty edge, or customers can make their own bespoke look with a range of different alloy wheels, interior trims, colours and aesthetic features available.

Additional individual options such as M adaptive suspension, variable sports steering and Sport seats are available to enhance the dynamics of the new 316i, whilst from a safety and connectivity viewpoint features such as business or professional navigation, surround view, lane change and lane departure warning, adaptive bi-Xenon headlights with high-beam assist, and high-end audio systems such as the optional Harman/Kardon sound system are all available.

The engine in the 316i joins the existing stable of engines, which includes the two litre four-cylinder TwinPower Turbo petrol engines in the 320i and 328i, which develop 135 kW and 180 kW respectively. Diesel engines in the 3 Series range include the four-cylinder engines in the 318d and 320d which generate 105 kW and 135 kW of power respectively.  At the top of the 3 Series range is the multi award winning TwinPower Turbo in-line 6 cylinder in the 335i and ActiveHybrid 3.

The 316i joins the 3 Series line-up, which lists a range of body styles including the sedan, the Touring, and the soon-to-be released GranTurismo variant.

The new 316i sedan will be available in BMW Group Australia dealerships from June 2013.

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BMW 3 Series Sedan Australian Pricing*:

BMW 316i
$50,900*
BMW 318d $56,400*
BMW 320i $58,600*
BMW 320d $60,900*
BMW 328i* $65,900*
BMW 335i $91,400*
BMW ActiveHybrid 3 $97,700*


NOTE:

* Manufacturer's List Price (MLP) excludes dealer delivery fees and the numerous statutory charges (commonly known as on-road costs). Additionally, please note that all prices, fees and charges are subject to change without notice, as are the specifications.

E&OE.


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