BMW's new 1-Series released
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BMW 118i "Sport"
BMW 118i "Urban"
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BMW
4th December, 2011
The all-new BMW 1 Series hatchback range is now available locally,
priced below the outgoing model yet boasting new features and an increase in standard specification.
Pricing for the new, second-generation 1 Series hatch will start from $36,900* for the 116i model, offering
Australian customers a more than 5 per cent reduction in the entry price-point to the BMW badge.
The 116i, featuring an entirely new 1.6 litre four-cylinder turbocharged petrol engine, boasts the same power
output of the previous entry model, the 118i, despite using 24 per cent less fuel (5.7 litres/100 km) than the
comparable outgoing model.
The second petrol variant in the range, the new 118i, which also features a 1.6 litre four-cylinder turbo
charged petrol engine, is priced from $42,800*.
Completing the all-new 1 Series line-up is the four-cylinder diesel 118d, priced from $43,500*. Wide-ranging
design modifications have enabled the punchy four-cylinder two-litre turbo-diesel engine in the new BMW 118d to
build on its competitive advantage in the areas of output and fuel efficiency.
The highly-specified BMW 1 Series is also packed with standard features.
Highlights across the range include a 6.5-inch free-standing flat-screen colour display, handsfree Bluetooth
functionality including USB interface, MP3 compatible CD player, cruise control with brake function, auto
Start/Stop function, Driving Experience Control with ECO PRO mode, keyless engine start, 6-speaker stereo system,
iDrive controller and favourite buttons.
Over and above the 116i, the BMW 118i and 118d gain extra standard features including rear park distance
control, storage package, two-zone climate control air conditioning, anti-dazzle interior mirrior, fog lights,
rain sensor and 17” alloy wheels.
The new BMW 1 Series is also the only car in its segment to offer an optional eight-speed automatic
transmission with the Automatic Start/Stop function. The engine is automatically shut down during stops and
restarted when the brake is released.
For the first time the BMW 1 Series will also be optionally available with Parking Assistant, Rear-View
Camera and Lane Departure warning.
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BMW "Lines"
The new-generation BMW 1 Series sees the debut of BMW Lines, allowing greater personalisation and
a simplification of the specification selection process. The new BMW 1 Series is offered in an Urban and
Sport Line, each Line having its own ummistakable 'character' through specific materials and exclusive
design features.
The Urban and Sport Lines offer unique kidney grilles, air intakes, front bar, rear bar, exterior mirror
housing, doorsills, chrome braces, keys, additional interior light elements, colour switch, exclusive decor
trims, exclusive upholstery, sports steering wheel, the Lines badge and exclusive alloy wheels.
BMW Group Australia Managing Director, Phil Horton, said the new BMW 1 Series allows customers to
personalise their cars to a high level, following an increasing demand for individualisation from BMW
customers.
“The introduction of BMW Lines now means the extent of individualisation has been significantly raised,
which is what our customers have shown us they desire,” said Mr Horton.
The BMW Sport Line includes sports seats with specific coverings, leather sports steering wheel with
contrasting red stitching, a red key clasp, adjustable armrests, high-gloss black interior trim and matt coral
accent strips. The instruments have specific number and scaling designs. The ambient lighting can be switched
between orange and white the inclusion of this feature in the centre console and footwell is exclusive to the
BMW Sport Line.
Other features of the BMW Sport Line include 16-inch star-spoke light-alloy wheels, black exhaust pipe end
trim, and door sill finishers with “BMW Sport” lettering. The kidney bars, the central air intake trim bar, the
side intake surrounds and the rear bumper trim are all high-gloss black. Additional options include high-gloss
black mirror caps and 17-inch two-tone light-alloy wheels.
The BMW Urban Line includes specific cloth/leather seats, a leather sports steering wheel, adjustable
armrests, and contemporary acrylic glass interior trim, which provides a strong sense of depth and is available
in white or black with matt oxide silver accent strips. A striking effect is also provided by the ambient and
courtesy lights, which can be switched between orange and LED royal blue. An additional light source on the
B-pillar enhances the effect of the illumination.
The distinctive exterior includes specific 16-inch V-spoke alloy wheels or optional 17-inch high-gloss white
wheels with an angled surface, and white rear bumper trim. Additional design accents on the front include white
kidney bars with chrome-plated fronts and a white trim bar for the centre air intake. The side intake surrounds
are painted in the same colour as the car, and the BMW Urban Line also includes door sill finishers with “BMW
Urban” lettering and a white key clasp. White mirror caps are available as an option.
The components of the BMW Lines are matched down to the last detail, and make a striking visual impact.
Other individually customisable features include a choice of seat coverings, interior trims and accent strips
and light-alloy wheels.
Apart from the new BMW Lines, the new BMW 1 Series itself offers additional design and material options. The
standard equipment includes satin silver interior trim and fabric seats, and among the optional alternatives
are additional interior trims and accent panels and Dakota leather seats in a choice of two colours. All
upholstery versions are also available for the optional sports seats, and there are currently three standard
and five metallic exterior paint colours.
Design
The overall design of the new BMW 1 Series builds on the success of its predessecor combining rear-wheel drive
sportiness and precision with an elegant presence, enhanced comfort and a modern, functional interior.
The dimensions of the new BMW 1 Series have increased. The new BMW 1 Series is 85 mm longer, inlcuding a 30 mm
longer wheelbase, for improved rear seat comfort and 10 per cent more luggage capacity (360 litres).
The new BMW 1 Series carries BMW’s typical proportions: long bonnet and swept-back passenger cell.
The front of the car is dominated by the large BMW kidney-shaped radiator grille, now tilted forwards, with
four contour lines on the bonnet forming a V that points towards the grille.
The typical BMW double-round headlights have accent trim across their tops. In combination with the optional
bi-xenon headlights, this provides a focused look, powerfully enhanced by the direction indicators set into the
inner light rings of the headlights and an LED accent light. The side indicator lights are integrated in the
exterior mirrors.
From the side, the slightly sloping roof line, sporty, angled rear windscreen and flat side windows give the
car a coupé-like feel, while the Hofmeister kink – the low forward bend at the back end of the side windows –
extends well into the C-pillar, making the door aperture wider and facilitating entry to and exit from the rear
seats.
The rear lights consist of L-shaped banks of LEDs. An additional brake light is set into the roof spoiler.
The outline of the rear apron echoes that of the front bumper, while the V-shaped emblem surround leads the eye
towards the road surface, emphasising the new BMW 1 Series’ stable road-holding.
Inside, lines and surfaces are dynamic and forward-leaning, with angled displays and controls in the middle
of the instrument panel lending a driver-oriented focus. The contours of the centre console are designed for
maximum visibility.
The new BMW 1 Series uses the BMW iDrive system. This comprises a controller on the centre console, favourite
buttons and a freestanding flat screen monitor. The standard 6.5 centre console (or optional 8.8-inch
high-resolution control display), which is integrated into the instrument panel, is used for all information,
entertainment, telecommunications and navigation functions.
The new BMW 1 Series offers much more storage space, with large door pockets, two cup holders on the centre
console, a roomy glove compartment, and a compartment under the armrest. Bottles of up to 1 litre can be fitted
into the lower door panel sections.
The optional storage package includes large compartments in the rear doors and nets on the front seat backs.
The 360-litre luggage compartment expands to a maximum of 1,200 litres by lowering the 60/40 split-folding rear
seats, giving a flat surface extending all the way to the front seats. The optional through-loading system has
40/20/40 split-folding rear seats.
Also unique to this segment is ConnectedDrive, the new BMW 1 Series’ optional package of driver assistance
and mobility services. This includes high-beam assistance, Adaptive Headlights, parking assistance, reversing
camera, Lane Departure Warning including Collision Warning, cruise control with brake function, and speed-limit
and no-passing information.
BMW ConnectedDrive also features increased smartphone and music player integration including internet
connectivity, another unique feature within the compact segment.
NOTE: * Manufacturer's List Price (MLP) excludes dealer delivery fees and the numerous statutory
charges (commonly known as on-road costs). Additionally, please note that all prices, fees and charges are
subject to change without notice, as are the specifications.
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