|
|||||
|
Aston Martin Rushes To Russia
|
||||
The expansion of Aston Martin’s global dealership
network is all set to move into Russia for the first time in the company’s
94-year history. The Aston Martin franchise has been awarded to Andrey Lomakin
and Andrey Boyko who also jointly own A.G. Marine, one of the leading
specialists of luxury yachts in Moscow. The new dealership will be located on
prestigious Vozdvizhenka Street and will operate under the name of Aston
Martin Moscow. Bill Donnelly, Aston Martin’s Sales and Marketing
Director, said: “Aston Martin has carefully monitored the recent growth of
Russia’s luxury sports car market but it was vital that we found the right
partner who not only understands Aston Martin’s brand values but also the luxury
market. We are confident that Andrey Lomakin and Andrey Boyko both have the
expertise and knowledge to help us develop Aston Martin in Russia.” The signature of Aston Martin’s global dealership
programme is elegant showrooms marked by a strong emphasis on design and
attention to detail, supported by personalised sales and after-sales service.
All these aspects reflect Aston Martin's tradition of craftsmanship and bespoke
service. The corporate identity provides a consistency of customer experience
which translates the elegance and simplicity of Aston Martin's motor show
displays to the retail showroom. Aston Martin’s model range comprises the Vanquish S,
the DB9 Coupe, the DB9 Volante and the V8 Vantage. Last month the
V8 Vantage Roadster was unveiled at the Los Angeles Motor Show.
Aston Martin currently has 120 dealers worldwide which will increase to 125 by
the end of this year. This year Aston Martin has already expanded into new
markets with the opening of Aston Martin Sandton in South Africa. Other new
markets will follow next year, including China. Deliveries to Moscow are
anticipated to begin in May, 2007. Andrey Lomakin said: “We feel privileged
that we have been given the opportunity to represent Aston Martin in Moscow
during this exciting time in the company’s history. Andrey and I have a passion
for the brand which, combined with our knowledge of the luxury market, will
enable us to bring a very personal touch to the business.” |
ABN 47106248033 |
All rights reserved. |